A Commentary of the President of the Management Board to the Annual Report of Arteria S.A. Capital Group for 2008

Dear Sirs,
Another, successful year has passed, in which Arteria S.A. Group of Companies expanded by new companies and noted a spectacular increase of revenue and profit, at the same time strengthening the position of a market leader within the scope of sales outsourcing in Poland.
In the year 2008 Arteria S.A. Group of Companies was dynamically executing planned investments and creating new competences, which allowed for extension of the present operational scope and secured sources of increasing revenues and profits for the upcoming years. Last year was a period, in which Arteria S.A. Group of Companies was running its business activity within fully shaped business model, created on the basis of the potential of a multi-channel sales platform, made of: center channel, retail sale and mobile sales channel.
In the year 2008 Arteria S.A. Group of Companies was putting an intensive investment programme into practice. Solid foundations of its business activity, strong competitive position of individual sales channels and proper cost discipline intensified dynamic development of all holding companies, despite observed slump on financial markets and unstable macroeconomic situation. Foreseeing deterioration of market situation, the Management Board of Arteria S.A. started implementation of operational performance improvement plan within the Group of Companies. The plan includes cost reduction and aims for optimization of actions performed in new market conditions, with the use of new tools and competences, which Arteria S.A. Group of Companies obtained due to canvassing performed in 2008 and in the first quarter of 2009 (Polymus Sp. z o.o, Trimtab S.A. Group of Companies and Gallup Polska Sp. z o.o.).
Achievements of Arteria S.A. Group of Companies in the year 2008 let us look with optimism into the future. They are confirmed by establishments of a strategy concerning further development of Arteria S.A. for the years 2009-2011. It aims at further dynamic growth, which will focus mainly on current business activity: outsourcing of sales services and customer service. The objective of Arteria S.A. Group of Companies is dynamic development in each sales channel and increase of effectiveness of performed actions. A key element of this development is expansion of the owned holding structure by new companies and addition of new competences.
Detailed data regarding business activity of the Group of Companies in the year 2008 was presented in the consolidated finance statement and in the business report of the Management Board on operation of Arteria S.A. Group of Companies.
Yours faithfully,
Wojciech Bieńkowski
The President of the Management Board of Arteria S.A.
Prezes Zarządu, Arteria S.A.

